Our goals at Shoreline OBX are based on reputation…not size! We are selective when choosing vacation rental property listings, and we will control our growth! This will enable us to remain preferred by our owners, preferred by our guests and just as important, preferred by our employees!


Our experienced, reliable and committed employees all share the same philosophy. We all live and work at the beach and we are here for the “long haul.”


Meet Shoreline OBX Staff

Kenny Reid

Managing Member

Managing Member of Shoreline OBX, is a very familiar face on the OBX both in construction and property management!  Originally from Frederick, MD, Kenny relocated to the OBX in the late 80’s and started his construction company, Shoreline Builders, Inc. following in his parent’s footsteps.  Kenny has built and remodeled many of the homes in Shoreline OBX’s Management Program.

He obtained his NC Broker’s License in 1989 and was a Shoreline OBX founding partner in 2004.  He and his wife, Laura, raised their daughter on the Outer Banks and are proud of her endeavors as the owner of Island Photography!


Jennifer Hurd

General Manager

General Manager at Shoreline OBX, has a vast knowledge of the Outer Banks Vacation Rental industry.  She has over 25 years experience in property management, 14 of which were at the same company and 11 at Shoreline OBX, proving that commitment is very important to her.  Jennifer was born in Franklin, Virginia and was raised in Western Maryland.  She received her Bachelor of Science degree in English from Frostburg State University in 1990, and moved to the Outer Banks immediately after graduation.  She earned her NC Real Estate Broker’s license in 1992.
Jennifer is an active member of the Outer Banks Association of REALTORS®, having served as Chairman of the Property Management Committee in 2002 and 2012 and again in 2015, and served on the Board of Directors in 2002, 2012 and 2013, 2014 (as Secretary) and 2015! She is a 2 time recipient of the Outer Banks Association of Realtors’ Committee Chair of the Year Award! She has also attended, participated and lectured at National Vacation Rental Managers’ Association Conferences around the country.  Jennifer has 25 years of experience in Outer Banks vacation rentals from Carova to South Nags Head.  She enjoys forming long lasting relationships with her property owners and vacation guests and believes this can be done through excellent communication and a positive attitude.


Kim Henriques

Accounting Manager

Kim Henriques is Accounting Manager of Shoreline OBX and Executive Assistant of Shoreline Builders, Inc., and joined the company in 2004. She has since taken on much of the responsibility of accounting and bookkeeping.

A “native” of the Outer Banks, Kim was born in Raleigh, NC and raised in Kitty Hawk, NC and graduated from Manteo High School.  She and her husband, Paul and daughter, Tevia enjoy anything to do with the water….paddle boarding, swimming, surfing, boogie boarding, etc!


Mike Penn

Maintenance Supervisor

Mike Penn has spent most of his life in the NOVA and Baltimore suburbs. He attended Towson University. After graduating with a Degree in Business Administration, he spent almost 10 years in corporate management before going into business for himself.  In addition to being a previously licensed Realtor, Mike has owned and operated many successful small businesses including a used car lot, a rental car company, a home remodeling business, an auction business and an antique store. During this time he also owned, managed and maintained his own rental properties.

After spending summer vacations on the Outer Banks beginning in the late 70’s, Mike knew where he wanted to be. In 2011 he closed shop, sold his home and became an Outer Banks Local! He worked in vacation rentals and for a local contracting company before joining the Shoreline team in the fall of 2015.

Mike brings to Shoreline a wide range of maintenance based skills. In addition, he has a good understanding of our owners’ needs due to his history in real estate and as a rental property homeowner!  Because he has watched the Outer Banks grow and vacationed here himself for 30+ years, Mike also has a unique understanding of our guests’ needs and expectations.

In his spare time Mike enjoys the beach, family time, hunting and fishing. He is particularly fond of winter mornings when he can usually be found duck hunting from his blind on the Currituck Sound.

Laura Reid

Guest Services Manager

Laura first started in the Outer Banks Vacation Rental Industry in the late 1980’s.  She has experience in reservations, maintenance, and housekeeping, specializing in customer service.  Her huge smile and winning personality are noticed and appreciated by everyone!

She and her husband, Kenny Reid, also own and operate Shoreline Builders, Inc. where her interior decorating talent proved to be invaluable.  She has carried this talent over into Shoreline OBX, by offering advice and her services to our homeowners, ensuring that our vacation rental properties are beautifully and functionally decorated!  Originally a West Coast girl, having lived in California and Hawaii, Laura transplanted to the Outer Banks in the late 80’s, where she and her husband raised their beautiful daughter, Ashley (owner of Island Photography).


Ashley Reid

Marketing Director

Ashley just recently returned to the Shoreline OBX team, having worked with us in the late 2000’s after graduating from First Flight High School. After spending two summers with Shoreline OBX, college was her next move! While she loved the experience in Wilmington NC, she was ready to come back to her hometown.

Soon after arriving back on the Outer Banks, she was drawn to wedding and family photography, so she proudly made Island Photography part of her legacy. Still loving the art and fun of photography, she has broadened her talents and moved back in to the Shoreline Family, amongst her mom and pop. She currently resides in Kill Devil Hills.


Patti Penn

Housekeeping Manager

Patti joined the Shoreline OBX team in the fall of 2015. Originally from the Washington / Baltimore area she worked in the Insurance industry for over 25 years and retired as Vice President of Claims for one of the largest international Brokers in the country.

While working in the insurance industry she was also raising her family and vacationing   at the Outer Banks. She relocated here permanently in 2011.

Patti earned her experience in the vacation rental industry by working from the ground up.  She first worked as a cleaner and then an inspector. She eventually worked her way into the office and management of the housekeeping department.  Her organizational skills, her experience with corporate management, experience working in various areas of the Vacation Rental Industry, as well as being a past OBX vacation renter have all helped her have a well-rounded perspective as Manager of our Housekeeping Department.  In her free time Patti enjoys spending time with her family and loves hiking with her dog!


Nick Hendley

Maintenance Technician

Nick joined the Shoreline OBX team in the summer of 2015, after relocating from Derry, New Hampshire!  After spending 2 summers on the OBX working for a family business, he knew he wanted to make it permanent!

Nick got his Associates in HVAC in New Hampshire and was a maintenance technician in the inner cities of Lawrence and Haverhill, MA and for a real estate firm specializing in long term rentals in Manchester.

He enjoys skiing and snowboarding (obviously, not on the OBX) and camping trips on the Saco River in Maine, the Kancamagus River in NH and lake Winnepesaukah!


He is VERY happy on the OBX and working at Shoreline OBX, and is most grateful that he never has to plow snow again!